On Sunday, Instagram announced a new video editing app called Edits, just as TikTok faced a ban in the U.S. Instagram’s head, Adam Mosseri, shared that Edits is designed to help creators make high-quality videos easily. The app is expected to launch by February, with a free pre-order option now available on the Apple App Store. It will also be released on the Google Play Store soon.
This announcement follows the U.S. banning TikTok and CapCut, both owned by ByteDance. Despite global challenges, Mosseri emphasized Instagram’s commitment to supporting video creators with innovative tools.
Features
of Edits
The Edits app allows users to create and edit videos up to 10 minutes long in 1080p resolution. It includes tools like:
- AI-powered animation
- Generative captions
- Overlays (text, sound, voice effects, filters, and stickers)
Users can
also share videos directly to Instagram and track analytics for Instagram
Reels, making it easier to produce and manage content.
Release
Details
While
Instagram aims to release Edits in February, the Apple App Store lists March 13
as the expected date. The app will be free to download and promises to enhance
video editing for creators on Instagram and other platforms.
This new
tool is part of Instagram’s efforts to provide creators with easy-to-use
features and help them produce engaging content.